Do you think that advertising can influence people's behavior and attitude?

These days there are too many goods with same functions. Sometimes it is impossible for people to decide which one is better. So people naturally look for a way to find out which goods are better. Among several possible ways to find out about a goods' quality, following advertisements is the easiest one. Hence people will buy the goods which have better advertisement on TV or radio or newspaper. Because of that advertising has become one of the most important features that can influence a goods' sale.

According to what was said a good advertisement persuades a customer to choose a certain brand of goods. For instance once I was walking in a store looking for glue to repair my closet, when I found the glue shelf, I remembered the advertisement on TV in which two men were camping in mountains and one of them said: "forget about coffee now only Sina Glue works". And I chose this brand at once. For further example one of my friends always chooses goods based on their advertisements and he says a good advertisement shows which brand is better than others.

In conclusion advertising can guarantee the sale of goods. Lots of people choose goods which have better advertisements. Beside the commercial advertisements, political advertisements can also change people's attitude. In other words we are living in advertising world.

Aria Z.
UI1